Kathryn is a strategic and technical leader who has been working for 7+ years in the field of data & artificial intelligence. She creates and delivers interactive data & AI-driven systems, with a specialism in creatively-focused business development and marketing. With her skills in generative text & visual systems, Kathryn helped to develop the world's first sport co-created with AI using GPT2 in 2018. She consistently identifies the true value of these generative systems and is working to make sure they are fair, ethical and usable by any creative team to make amazing work.