I am a Research Director in consumer insight and brand strategy and have spent the last 15 year working in international agencies where I headed up global accounts and spearheaded UK business. My expertise lies in in-depth target understanding and behaviour change, as well as brand positioning, communication strategy and creative development. I have worked with many clients over the years including Lloyds Pharmacy, Avon, Sainsbury's, Britvic, Assa Abloy and Electrolux. A particular area of interest is the family. I am an excellent communicator, highly experienced moderator and workshop facilitator.