Winning over £1m+ of business through pitches to new areas of the adidas business. Bringing together the kaleidoscopic make up of London sub-culture to celebrate the adidas Originals; Made Originals campaign and being nominated for best experimental in the process. Helping to construct and lead a team of fellow freelancers to create an internal culture agency.
8+ years of experience specialising in bringing together audience behaviour, expansive cultural insights, and brand voice to inform opportunities, strategic decisions, multi-channel marketing tactics, and communication concepts.Ultimately working to find the new 🛰👨🏻💻 A hybrid thinker who bridges the gap between the holy trinity of Insights, Strategy and Creative. Clients include:Quiksilver, Marc by Marc Jacobs, GAP, British Fashion Council, Hermes, Hypebeast, Manchester United, Juventus, Nike, adidas, i-D, Converse, KYRA TV, Woolmark, Patron, Pernod Ricard, Zalando, Netflix, Tommy Hilfiger, Dove, Inditex & more.2+ years of educational leadership experience with D&AD and ual.